About the Segment

Report Business brings economic literacy to Sunday entertainment. Kaleab Hailu, one of Ethiopia's most trusted business voices, distills complex economic concepts into accessible, engaging content. Each monthly segment covers commodity price movements, inflation trends, policy changes, and their real-world impact on Ethiopian families and businesses. Kal's ability to make economics relatable – explaining why coffee prices rose or how currency changes affect daily life – turns dry data into compelling storytelling. It's business news designed for everyone, not just economists.